Critical Reviews
Comment / Feedback
Operational elements were not sufficient
Strength, Weakness, Opportunity or Threat?
Weakness
Action to Take
None
Rationale for Chosen Action
We have looked into it thoroughly, our operational element are strong.
Comment / Feedback
Job opportunities
Strength, Weakness, Opportunity or Threat?
Opportunity
Action to Take
None
Rationale for Chosen Action
We believe that by providing job opportunities for people within the local community, it will raise awareness of our business through word of mouth.
Comment / Feedback
Latest technology
Strength, Weakness, Opportunity or Threat?
Strength
Action to Take
None
Rationale for Chosen Action
By using the newest blenders available we will be able to create a better product and won’t have to replace these blenders for a long time.
Comment / Feedback
Getting people to buy our juice instead of going to the Joondalup shops and going to Boost
Strength, Weakness, Opportunity or Threat
Weakness
Action to Take?
Yes
Rationale for Chosen Action?
We will use signage within the Joondalup area like McDonald’s and KFC. Our business would be located at Lakeside Joondalup near the roads.
Comment / Feedback
Missing key target groups
Strength, Weakness, Opportunity or Threat?
Threat
Action to Take?
Yes
Rationale for Chosen Action
We are going to reassess our target market through our market analysis.
Comment / Feedback
Weather and seasonal changes
Strength, Weakness, Opportunity or Threat
Threat
Action to Take?
Yes
Rationale for Chosen Action
We would create a menu for each season ensuring we provide each kind of fruit of the season.
Comment / Feedback
Loyalty cards associated with student edge students
Strength, Weakness, Opportunity or Threat?
Strength
Action to Take?
Yes
Rationale for Chosen Action
We will implement the loyalty cards as this great way to get the student community to get involved with our business.
Comment / Feedback
Using organic products
Strength, Weakness, Opportunity or Threat?
Strength
Action to Take?
Yes
Rationale for Chosen Action
Gives us an advantage of our competitors, although it is expensive is better for our target market who trying the healthy option.
Comment / Feedback
Starting up 5 stores
Strength, Weakness, Opportunity or Threat?
Threat
Action to Take?
None
Rationale for Chosen Action
We did not discuss that we were going to start up with 5 stores as we know that this would be a threat to our business and would not make our business viable.
Comment / Feedback
Wages will fluctuate
Strength, Weakness, Opportunity or Threat?
Threat
Action to Take?
None
Rationale for Chosen Action
It really depends on how busy the business will be each season. If not busy we cannot guarantee hours.
Operational elements were not sufficient
Strength, Weakness, Opportunity or Threat?
Weakness
Action to Take
None
Rationale for Chosen Action
We have looked into it thoroughly, our operational element are strong.
Comment / Feedback
Job opportunities
Strength, Weakness, Opportunity or Threat?
Opportunity
Action to Take
None
Rationale for Chosen Action
We believe that by providing job opportunities for people within the local community, it will raise awareness of our business through word of mouth.
Comment / Feedback
Latest technology
Strength, Weakness, Opportunity or Threat?
Strength
Action to Take
None
Rationale for Chosen Action
By using the newest blenders available we will be able to create a better product and won’t have to replace these blenders for a long time.
Comment / Feedback
Getting people to buy our juice instead of going to the Joondalup shops and going to Boost
Strength, Weakness, Opportunity or Threat
Weakness
Action to Take?
Yes
Rationale for Chosen Action?
We will use signage within the Joondalup area like McDonald’s and KFC. Our business would be located at Lakeside Joondalup near the roads.
Comment / Feedback
Missing key target groups
Strength, Weakness, Opportunity or Threat?
Threat
Action to Take?
Yes
Rationale for Chosen Action
We are going to reassess our target market through our market analysis.
Comment / Feedback
Weather and seasonal changes
Strength, Weakness, Opportunity or Threat
Threat
Action to Take?
Yes
Rationale for Chosen Action
We would create a menu for each season ensuring we provide each kind of fruit of the season.
Comment / Feedback
Loyalty cards associated with student edge students
Strength, Weakness, Opportunity or Threat?
Strength
Action to Take?
Yes
Rationale for Chosen Action
We will implement the loyalty cards as this great way to get the student community to get involved with our business.
Comment / Feedback
Using organic products
Strength, Weakness, Opportunity or Threat?
Strength
Action to Take?
Yes
Rationale for Chosen Action
Gives us an advantage of our competitors, although it is expensive is better for our target market who trying the healthy option.
Comment / Feedback
Starting up 5 stores
Strength, Weakness, Opportunity or Threat?
Threat
Action to Take?
None
Rationale for Chosen Action
We did not discuss that we were going to start up with 5 stores as we know that this would be a threat to our business and would not make our business viable.
Comment / Feedback
Wages will fluctuate
Strength, Weakness, Opportunity or Threat?
Threat
Action to Take?
None
Rationale for Chosen Action
It really depends on how busy the business will be each season. If not busy we cannot guarantee hours.